Bella Alubo, one of Afrobeats' most captivating voices, is set to release her highly anticipated EP, Run It Back. This project marks a heartfelt return to the romantic, soft vocal stylings that defined her earlier Afropop R&B era—an era that gifted the world the iconic hit Tropicana Fruit Juice, which has amassed over 20 million streams and solidified Bella as a force in the global music scene.
With Run It Back, Bella Alubo revisits the lush, melodic soundscapes that captured fans’ hearts in the first place. Known for her ability to seamlessly blend Afropop with R&B, Bella crafts stories of love, longing, and vulnerability, making her music both timeless and deeply relatable.
The EP serves as a love letter to her roots, exploring themes of romance, nostalgia, and personal growth, while infusing fresh production that pushes the boundaries of her sound. Fans can expect soothing harmonies, captivating hooks, and Bella’s signature warmth as she reclaims the essence of her earlier music while evolving as an artist.
Speaking about Run It Back, Bella shared, “This project is about reconnecting with a side of me that my fans fell in love with. I wanted to channel the emotions and sounds that first made me fall in love with creating music.”
With her reputation for delivering memorable records and her undeniable ability to transcend genres, Run It Back is poised to be a standout release in Bella Alubo’s career. As she continues to represent a new wave of African artistry, this EP promises to remind fans of why they fell in love with her unique sound—and why she remains one of Afrobeats' most beloved voices.
Get ready to relive the magic with Run It Back. Bella Alubo is here to remind us why she’s the queen of soft Afropop.
With Run It Back, Bella Alubo revisits the lush, melodic soundscapes that captured fans’ hearts in the first place. Known for her ability to seamlessly blend Afropop with R&B, Bella crafts stories of love, longing, and vulnerability, making her music both timeless and deeply relatable.
The EP serves as a love letter to her roots, exploring themes of romance, nostalgia, and personal growth, while infusing fresh production that pushes the boundaries of her sound. Fans can expect soothing harmonies, captivating hooks, and Bella’s signature warmth as she reclaims the essence of her earlier music while evolving as an artist.
Speaking about Run It Back, Bella shared, “This project is about reconnecting with a side of me that my fans fell in love with. I wanted to channel the emotions and sounds that first made me fall in love with creating music.”
With her reputation for delivering memorable records and her undeniable ability to transcend genres, Run It Back is poised to be a standout release in Bella Alubo’s career. As she continues to represent a new wave of African artistry, this EP promises to remind fans of why they fell in love with her unique sound—and why she remains one of Afrobeats' most beloved voices.
Get ready to relive the magic with Run It Back. Bella Alubo is here to remind us why she’s the queen of soft Afropop.
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